GSoft exhibited at SET Expo 2014, the biggest Broadcast & New Media summit of Latin America which occured in August from 25th to 27th. Beyond presentations and demos displaying product features and benefits, GSoft presented its major suite for broadcast Resource Planning – GMedia – and its i4 new version.
Many professionals from TV and communication sector went through the AD Digital booth (E-10), GSoft partner to distribute and implement GSoft solutions in Brazil, to know the GMediasuite and to attend to GMediaPlan demonstrations, a product from GMediaSuite solution oriented to TV production planning and management.
Under SET Expo goal which antecipates trends in communication market, GSoft presented some news about the version i4. To be available by the end of the year, this new version is the result of the company strategy for 2014 to positioning their products highly costumized and user friendly to clients. The i4 concept was created based on 4 axes: Mobility, Usability, Adaptability and Produtivity.
GSoft participation at SET EXPO reinforced the presence of the Portuguese software company to media sector in Brazílian market. Currently, GMediaPlan is implemented at TV Record, at the TV producer Fabrika and in implementation at RBS TV (rede Brasil Sul de Televisão), a regional tv newtwork from brazil.