SIC was the first private television broadcaster in Portugal. Today SIC offers a general interest channel and several thematic channels (SIC Notícias, SIC Mulher, SIC Radical, SIC K, SIC Caras, SIC Internacional and SIC Internacional África).
At this channel, the first solution to be implemented was GMediaPlan, in order to manage resources and production. Later, in 2008, when SIC decided to replace the Paradigm solution, GMediaTx and GMediaAd were implemented. It is important to notice that the first phase of this project had a very strict timeframe of four months.